How to Have a Successful Show in Japan

Japanese culture has a profound impact on decision-making and ultimately business relationships. We’ve gathered some tips below, to make sure you make the best first impression possible at CPhI Japan...
Business etiquette japan

Business Etiquette in Japan - Important Tips for CPhI Japan Exhibitors and Visitors

Planning on joining us at CPhI Japan? Whether you’re a visitor or exhibitor, it’s likely that you’ll have plenty of meetings to attend onsite. When visiting Japan – particularly with the aim of doing...